Hello, I’m Lucky!🍀

I’m a digital marketing specialist and martech expert in Boston.

I also do and have done a million other awesome things.

I boast a unique blend of digital marketing, engineering and communications skills from over a decade of professional successes and adventures.

I have owned my own business since 2010. I now offer consulting services.

Professional focus and expertise include:

Platform Implementation, Onboarding and Migration
Ethical AI and LLMs in Publishing and Digital Marketing
Marketing System Administration in B2B, B2C, and NPO
Fostering Cross-team Collaboration
Web and Email Development
GDPR/Global Privacy Compliance/Deliverability
Customer Nurturing and Ethical Marketing
WordPress

About

Pronouns: they/them

Location: Boston, Massachusetts, USA

Interests: indie music, weird art, mice, biology, humanism, accessible tech and The Internet

School: UMass (B.F.A English, A.S. Computer Science)

Also…

Remote-first since 2010
Certified web developer
Founder of three small businesses
MassChallenge contestant
MassInno Nights winner
Youth mentor
Presented my work at WordCamp and MIT’s Hack for Inclusion

Bonus!

Former editor in chief
Former music promoter
Live show producer
Watercolor and ink artist
Miniaturist
Skater
Gamer

painted rollerskates, the skates are painted like a sunset from BoTW, there are golden wings off the sides with triforce and wings

Stack

Core

WordPress
Salesforce
HubSpot
Eloqua
Iterable
Braze
MailChimp

Build and Measure

Google Analytics
Tableau
Contentful
Typeform
Survey Monkey
Sprout
Snowflake

Code

HTML/CSS
JS/SSJS
PHP
SQL
Sublime Text
GitHub

Organize and Learn

Asana
Jira
G-Suite
Confluence
Miro

Email

ActiveCampaign
SendGrid
Litmus
Moveable Ink

Creative

Adobe Creative Cloud
Canva
I can draw your dog pretty good.

Previous Work and Clients

In 2010, I launched my freelance business.

Since then, I’ve catered to dozens of small businesses, individuals and non-profits, building websites, creating promotional and marketing content and social media presence.

I strive to help people and organizations whose mission or reason for being is to help the greater good for humanity.

In 2015, I joined TripAdvisor on their CRM team and began professionally focusing on marketing systems, particularly email.

Understanding the inevitability of AI, I pivoted from development work in 2021 to focus on more consulting and marketing admin roles.

I like to help people and I believe technology should be accessible for all.

My extensive professional experience covers full-time support to enterprise-level B2C companies and organizations, and smaller B2B companies and startups.